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Digital Marketing Manager

Dubai, United Arab Emirates · Retail

Job Scope:

 
The jobholder will be responsible for developing, initiating, creating and overseeing a long-term digital marketing campaign as well as spearheading sport-term advertising and marketing solutions. Will do the copywriting, art direction and social media that can expand the company brand’s reach locally while increasing brand loyalty and awareness.
 
Job Responsibilities
  • Develop a website traffic plan and create goals and benchmarks to meet
  • Generate monthly reports on our marketing campaign’s performance
  • Optimize website and social media channels for SEO as well as usability
  • Manage art and copywriting professionals (outsourcing where needed)
  • Analyze key metrics that unit our website traffic and our service quotas
  • Partner with advertising and media specialists to increase marketing results
  • Develop, evaluate and oversee the implementation of A/B testing protocols and procedures
  • Manage all aspects of marketing operations, including key personnel
 For Interested candidates please send your updated CV to
 
Requirements:
  • Bachelor’s Degree in Marketing or related field required
  • 5+ years experience in B2B digital marketing and advertising
  • Excellent grasp of social media and website metrics and best practices
  • Demonstrable experience with email marketing, lead generation and SEO
  • Advanced knowledge of HTML and CSS required
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